Kick-off the Holiday Season in downtown Royal Oak with the 12th Annual Holiday Magic Parade presented by Star Lanes Restaurant & Sports Bar at Emagine Royal Oak on Sunday, November 24th at 2pm.  The parade starts at Lincoln and Washington and heads north on Washington to Fourth Street where it heads west and ends at Lafayette.

This Downtown Royal Oak parade will once again showcase over 80 parade units including marching bands, floats from the Parade Company, circus performers, dance troupes and more!

Before the parade, stay warm by participating in Santa Scamper, a Fun Run through the parade route at 1:30pm.  For more information, visit

After the parade, there will be visits with Santa and Mrs. Claus at Emagine Royal Oak from 3-5pm.

HUGE Thank you to our sponsors who make it possible!

Presenting Sponsor:

Star Lanes at Emagine Royal Oak

Santa & Mrs. Claus Sponsor: 

Blaze Pizza

Float Sponsors:

Royal Oak Restaurant Association

Skyward Real Estate & Midwest Medical Billing

Boys & Girls Club Holiday Basket Toy Collection Sponsor:

Holiday Market

Media Sponsors

Fresh 100.3

C&G Newspapers


US Flag Sponsor

Genisys Credit Union

Performance Sponsor:

Christopher Thomas Construction

Small Performance Sponsor:

Bright Side Dentistry

OUR Credit Union

Button’s Rent All

Vehicle Sponsor

Matthew-Hargreaves Chevrolet

Parade Banner Sponsor

Andiamo Royal Oak

BlackFinn American Saloon

Fifth Avenue

FirstMerit Bank

Fourth Street Auto

Goldfish Swim School

Lily’s Seafood

Noir Leather

Oakland Community College


Walsh College

Worry Free Lawns

Royal 100 Club Sponsors

Angie Mapp State Farm

Douglas J

Gallery U

Parks Title

Rocket Print Shop

St. Mary Catholic Church

That Girl Resale

Woodward Camera

Write Impressions



Dos Manos





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